Everyman IT

Info

• Level: Beginner
• Presenter: Eli the Computer Guy
• Date Created: September 26, 2010
• Length of Class: 43 Minutes

Tracks

• Web Publishing

Prerequisites

• None

Purpose of Class

• This class introduces students to the basic concepts of Web Publishing

Topics Covered

• Web Publishing vs. Web Design
• Content Management Systems
• Copyright
• Monitization

Class Notes

1. Introduction
   1. This is a real business!
2. Web Publishing vs. Web Design
   1. Web Design requires skills in web programming (HTML, PHP)
   2. Web Publishing does not require web programming skills
3. Content Management Systems
   1. Are Web Based pieces of software that run a Web Publishing site (WordPress, Drupal, Subhub)
4. Copyright
   1. You are allowed “fair use” of other people material.  Only take what you NEED to make a point.  Always attribute the work.  Always add value to what you copied.
5. Monitization
   1. AdSense – is very easy to setup.  You get paid for every time an ad i clicked (CPC)
   2. CPM means you get paid a certain amount for every 1000 times an ad is viewed
   3. Commission – means you get paid a percent of what a visitor buys.  This is usually a losing proposition
   4. Membership Site – you can charge for access to your material
   5. Sponsors – companies may sponsor your site if you target their demographics

Resources

• WordPress
• Drupal
• Joomla
• SubHub
• AdSense